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Search Engine Optimization Guide Part One

Posted on : 13-09-2008 at 1820 hrs
Author : Rif Chia

SEO Guide   

Today i will start sharing Part One - Onpage Optimization Tags which i believed to be one of the most important factors (not in order of importance) affecting SERPs rankings of websites and by following these updated SEO guidelines, your website will at least stand a much better chance in over ranking its competitors.

Based on my experiences, i will be including important points to take note for each individual SEO factors which many websites have failed to ensure. If you're READY, let's READ ON.



Tags: SEO

Paid Directories Becoming A History

Posted on : 11-09-2008 at 0124 hrs
Author : Rif Chia

Paid Directories Becoming A History  

Paid directories, soon becoming part of Search Engine Optimization's history, were once regarded as one of the best link building strategies back in the golden days where manipulation of search results were easily done.

As the search engines' algorithm gets complex and smarter, more considerations are now being factored into ranking web pages and delivering the most relevant results to the end-users. In order to be inline with their ultimate goal, search engines such as Google began their mission against websites that believed to have violated their holy guidelines.



Tags: SEO, Google

Relationship Between Offline and Online Marketing

Posted on : 01-09-2008 at 2056 hrs
Author : Rif Chia

Offline Marketing vs Online Marketing   

The development of search engines is now becoming one of the best medium used in reaching out to the targeted audiences worldwide which led us into analyzing the relationship between offline and online marketing.

As effective as it may be, Organic SEO and PPC is simply the creation of simple marketing concepts, derived from the idea of offline marketing.

With that in mind, by understanding the similarities between Offline Marketing and Online Marketing, there may be new things or ideas that we can actually learn from SEO.



Tags: Internet Marketing, SEO

Filing Google Reconsideration Request For Penalized Site

Posted on : 30-08-2008 at 0351 hrs
Author : Rif Chia

How to File a Google Reconsideration Request  

What is Google Reconsideration Request?
Google Reconsideration Request is often the last resort to restore your penalized website into Google's website indexes. There are many reasons as to why a website can be penalized and banned from Google's search results and the most common one is by violating Google's Webmaster Guidelines.



Tags: Google, SEO

Automated Rank Checking Blocked By Google

Posted on : 27-08-2008 at 0216 hrs
Author : Rif Chia

WebPosition Blocked by Google
Rank Checker
 

After years of threatening, Google has finally honor its promises to block automated rank checking softwares, webwares and plugins which consumes their computing resources.

As of 5th August, most of the automated rank checking softwares have reportedly failed in processing queries on Google. Lately, web applications such as link.ezer.com and plugins such as Firefox Rank Checker are also experiencing the same problems when performing automated rank checking.

Now this led us into thinking how this move by Google will affect various group of people around the world.



Tags: Google, SEO

Yahoo Adds Features To New Site Explorer

Posted on : 24-08-2008 at 1756 hrs
Author : Rif Chia

Yahoo Site Explorer   

The Yahoo Search Blog announced that they have launched a new look and feel for their new Site Explorer that provides a variety of new statistics and features about websites.



Tags: Yahoo, SEO

Enhance 404 Pages By Google Webmaster Tools

Posted on : 22-08-2008 at 0131 hrs
Author : Rif Chia

Google Webmaster CentralAs mentioned in the previous post "Custom 404 Pages Help Search Engine Optimization", your visitors may end up on your 404 Not Found page for a variety of reasons:

  • Mis-typed URL
  • Broken or truncated links
  • Moved or removed content

Users' behaviour varies when confronted with a default 404 page, some may try to correct the URL while others may click on the back button or navigate away from your site.



Tags: SEO, Google

Custom 404 Pages Help Search Engine Optimization

Posted on : 21-08-2008 at 0145 hrs
Author : Rif Chia

Custom 404 Pages  

What is a 404 page?
A 404 page or Page Not Found Error is a HTTP standard response code that alerts the visitors or search engine robots that the page they were trying to access no longer exists.

When optimizing a website, we must always ensure that the website's navigation framework is sensible, clear, easy and friendly to both the human visitors and the search engines.



Tags: SEO

Does Your Website Requires Search Engine Optimization?

Posted on : 19-08-2008 at 0107 hrs
Author : Rif Chia

Search Engine Optimization Services   

This is the most common question asked by most local business owners during my consultation visits for the past 1 week. So i was thinking to myself that it might be better if i could just write a post explaining the purpose and potential of search engine optimization.

The picture on the left shows a highly visible orange figure standing out from its peers. This same theory is also applicable to search engine optimization or SEO where techniques and skills are put together to ensure that a particular website is highly visible in the search engine results.



Tags: SEO

Google Now Crawls Flash Content. Does That Increases Conversion?

Posted on : 16-08-2008 at 0356 hrs
Author : Rif Chia


Flash Sites Can Be Indexed
 

Flash Can Now Bring In Higher Search Traffic From Google
Google has been developing the Flash indexing algorithm by integrating Adobe's Flash Player technology. This new algorithm will be used to index textual content in Flash files of all kinds, from Flash menus, buttons and banners, to self-contained Flash websites.

In the past, website with flash content has to be presented in another way to the robots, in order to ensure that its content can be indexed by the search engines. However with Google's new algorithm, webmasters can now expect higher visibility of their published Flash content which will help to bring in more search traffic. Now the question is How Does It Increases Your Conversions?



Tags: SEO, Google

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